Virtual assistant vs. business support manager: which is right for you?

Finding the right type of admin expert for your business can be confusing (we get it…there are so many types of VAs out there!) Whether you're a solopreneur or managing a growing team, understanding the difference between a Virtual Assistant and a Business Support Manager can help you make the best choice for your needs.

Ok, so you’ve heard of a VA and OBM before, but what the heck is a Business Support Manager? And honestly, I came up with this job title for myself to distinguish that I’m not quite a VA and not quite an OBM.

So let’s get into the key differences between these two roles and guide you in determining which is the right fit for your business.

A woman with dark hair reading a book on a couch.

1. Understanding the Roles

Virtual Assistant:

A virtual assistant is often the exciting first hire for business owners experiencing growth. Typically, they provide administrative, technical, or creative support and assist with completing tasks that may be considered repetitive or tedious. They handle a wide range of tasks that may differ daily or weekly.

Ideal For: Solopreneurs or small businesses needing help with routine tasks on an hourly or as-needed basis.

Business Support Manager:

A Business Support Manager offers a more comprehensive range of services, including client management, course support, and operational support. They take charge of overseeing and managing various aspects of a business entirely. Here, we work with you to create custom Done-For-You business support and management packages that are tailored perfectly to your needs.

Ideal For: Growing businesses that require a more hands-on approach to managing operations.

2. Key Differences:

Level of Involvement:

  • A virtual assistant works on defined tasks assigned by the founder, with limited input. Their role is more reactive to the needs communicated to them. VAs are doers and follow instructions to complete tasks. The assistant will only work when tasks are assigned to them.

  • A business support manager takes a proactive approach, managing your needs, and actively overseeing workflows. This means supporting daily and consistently to ensure everything is handled efficiently and smoothly. Deliverables are clearly defined and outcomes are consistently achieved.

Investment:

  • A virtual assistant offers an hourly rate or an hourly retainer for a set amount of monthly hours paid upfront.

  • Custom packages with a business support manager will reflect a higher investment but offer greater support and value.

3. Choosing the Right Fit for Your Business:

Considerations for Hiring a VA:

  • You need help with specific, recurring administrative tasks.

  • You prefer flexibility as tasks will be random.

  • You have a small team or are just starting out and need targeted support.

  • You will have to dedicate time to assigning tasks and writing out instructions.

  • It is up to you to use all agreed-upon hours every month.

Considerations for Hiring a Business Support Manager:

  • You require comprehensive support for operations.

  • You need someone to manage and coordinate multiple aspects of your business.

  • You are looking for a dedicated partner, allowing you to focus on growth and creativity.

  • Standard Operating Procedures (SOPs) should be in place.

4. Real-Life Examples:

When a VA is a Good Choice:

You’re a life coach in your first year of business and experiencing growth. You’re at the point where you’d like to bring on an assistant to support you with completing tasks throughout the month. The tasks may not be consistent, and you only need someone to assist you for a few hours every week.

When a Business Support Manager is a Better Fit:

You’re an established graphic designer running a digital design studio and are looking for someone to oversee client management in its entirety (including inbox management, client communication, sending proposals, onboarding/ offboarding, and invoice management). Since your focus is on design, you simply no longer have the time to continuously assign tasks and just want someone to manage this area daily while you focus on being creative.

5. Making Your Decision:

  • Assess Your Needs: Identify what specific support your business requires and how much involvement you need.

  • Evaluate Your Budget: Consider the cost of hiring a VA versus a Business Support Manager.

  • Consider Your Growth Plans: Think about how your support needs may evolve as your business grows.

Choosing between Virtual Assistant services and Business Management services depends on your current business needs, budget, and long-term goals. By understanding the key differences and evaluating your requirements, you can make an informed decision that will support your business’s success and growth.

Not sure which option is right for you? We offer both done-for-you business support and virtual assistant support so reach out to discuss your needs and explore how our tailored support solutions can help your business thrive!

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How a general admin virtual assistant can help your business

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How to seamlessly onboard your business support manager: 5 essential tips